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Business Administration (BUS-X100) Starbucks Case Study

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Sandra Watson
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Business Administration (BUS-X100)-

Starbucks Case Study – Had to write a case summary about the topic assigned.

University

Indiana University – Purdue University Indianapolis

Starbucks Case Study
Starbucks has also been one of the main competitors for being able to get coffee. Their
way to stay in the upper-part of the coffee market, is by maintaining focus on keeping their
products strictly coffee related. With Starbucks being one of the leading contenders for coffee,
their estimated profit growth of 15% to 20% by 2021 with their intended expansion of new
stores.

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Business Administration (BUS-X100) Starbucks Case Study

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